Think about the Canadian context. The weather and the sheer size of the country mean we often end up indoors or waiting. Whether you’re in a Winnipeg dealership in February or a Vancouver showroom on a rainy day, a trustworthy digital escape is a handy thing to have. Aviator requires very little time but delivers a concentrated shot of engagement. That realistic, fun-seeking balance fits how many Canadians handle their free time. It’s effective entertainment.