Assessing the Impact on Player Engagement
Examining the numbers, adding community features is a obvious play to enhance engagement. Social elements like leaderboards and chat provide people extra things to do beyond placing bets, which can lead to a gaming session be extended. The variable nature of competing and interacting with other people renders each visit to the site less routine than a solo session. In a market where many casinos offer the same games, this immediately tackles the problem of holding onto players around.
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