For the market, this type of competition is good for players. It compels operators to develop better and more creative incentives. It also lifts the standard on quality, because a big bonus alone is insufficient anymore. It demands a reliable platform, fair games, and strong customer service supporting it. So Reelson’s move puts pressure on the industry on several fronts. We’ll be monitoring to see if the deposit multiplier becomes a new normal for Canadian online gaming, or stays a standout niche offer.